Capino Advocates
A Publication Platform Built for CADMC
The current site runs on a website builder POST205 used for client projects. We're deprecating that builder. This is what we're proposing to replace it with for CADMC.
The new platform covers the site, editorial desk, and admin panel, built from scratch for CADMC. We build it, you own it, we maintain the infrastructure. Your team logs in and runs the content.
The problems listed below all trace back to the builder and aren't patchable within it. The switch is the fix.
8/F The Valero Tower, 122 Valero Street, Salcedo Village, Makati City, Metro Manila 1227
Four issues. All from the same source.
Viber blocks your links
The current platform is flagged as "Forbidden" by Viber's link scanner. Every article shared in a group chat returns a dead card: no headline, no photo, no preview. In the Philippines, Viber is where reporters tip each other, where stories build momentum, where readers share what they've just read. Every link shared from the current site stops cold.
Facebook's Open Graph keeps breaking
Facebook rewrites its OG spec without warning. Third-party platforms patch it when they get around to it, and there's always a gap. The day you're running a breaking story is not the day you want to find out the preview is blank. On a platform POST205 controls, we push the fix the same day Facebook changes its spec.
Airtable images expire, and Facebook shows the blank
Every image in Airtable is served from a signed CDN URL with a built-in expiry date. When it lapses, the image disappears silently from the article and from every Facebook post that already shared it. Facebook cached that URL when it was live. Once it expires, the post goes blank and there's no way to un-blank it. All images migrate to permanent storage as part of this build, so the Airtable CDN expiry stops being an issue.
Your writers are filing stories in a spreadsheet.
Most Philippine newsrooms run on the same patchwork: Google Docs for drafting, Airtable for filing, Viber for coordination. A writer finishes a story, pastes it into a row, and messages the editor. The editor updates a status field. Nobody has a single view of what's in review, what's been approved, or what's already live. A proper editorial desk gives writers one interface: write here, hit Submit. The editor sees the queue, approves, and it goes live.
| Title | Status | Author | Article_1 | Article_2 | image |
|---|---|---|---|---|---|
| Tropical Depr... | Published | Jose R. | Tropical Depre... | PAGASA warned... | viber_imag... |
| Marcos Signs ₱... | Published | Ana C. | President Marco... | Billions slashed... | photo_bud... |
| Devotees Flock... | In review | Maria S. | Thousands gathere... | quiapo_jan... | |
| LTO Cracks Down... | Draft | Jose R. | LTO announced... |
The 205 website builder got Advocates OMI live fast. At the time, that was the right call. The design worked, Airtable connected, publishing started. But all four problems above are built into the builder and there's no patch that holds.
The switch keeps the brand and the URLs intact. POST205 maintains the infrastructure directly, so when Facebook changes its spec next month, the update goes out the same day.
This is what the new advocatesomi.com looks like.
Full redesign, built from scratch. The design is CADMC's, not carried over from the old builder. Proper editorial layout, section hierarchy, OG tags generated from each article. You'll review it on a staging domain and approve it before DNS moves. The mockup below is built on your actual published articles.
If CADMC wants a new domain at some point, that's a separate decision. The platform launches on advocatesomi.com first. Moving to a different URL later is a DNS change. No rebuild, no delay to the main timeline.
The platform is yours. POST205 builds and maintains it.
This is not a website builder subscription or a licensed product. We're building the site, the editorial desk, and the admin panel from scratch for CADMC. The design is yours. The interface is yours. There's nothing from POST205 you're borrowing access to.
POST205 maintains the hosting, database, and updates. Your team uses the admin to manage content and users. Your credentialed team controls publishing. POST205 cannot act on your behalf.
| What gets built | What that means |
|---|---|
|
Publication redesign advocatesomi.com |
A new design, not a copy of the current one. Runs on a staging domain first. You and your team review and approve it before DNS moves. Every article page gets proper OG tags built into the template. |
|
Editorial desk desk.advocatesomi.com |
Writers draft and submit through one interface. Editors see the queue, approve or send back. The desk goes live before DNS moves so publishing never stops. |
|
Ops panel ops.digitaladvocateph.com |
Paolo's view across all publications: pageviews, audience data, top articles, advertiser-ready metrics. A daily AI digest runs automatically and flags traffic milestones. When Inspirasyon launches, it joins the same panel. |
|
Content migration from Airtable |
Every published article moves before the switch. Images go to permanent storage so Airtable CDN expiry is no longer an issue. Slugs stay the same, so nothing that's been shared ever breaks. |
|
OG social cards all publications |
Every article and publication page gets a proper social preview image: the card that shows up when anyone shares a link on Facebook, Viber, or iMessage. Consistent and working from day one. |
Inspirasyon or any other CADMC property can be added to the same platform at any point. Each gets its own build quote. The base infrastructure doesn't change.
All content, users, and files are stored in a database scoped to CADMC, separate from other clients. The infrastructure POST205 uses meets enterprise-grade security and compliance standards. Daily automated backups run on schedule; we can restore to any point within the last 7 days.
Your team controls user access through the admin panel and can add, remove, or change roles at any time. POST205 has infrastructure-level access to maintain the platform. We cannot log in as your editors or publish content on your behalf. If CADMC ever needs to migrate off or take over hosting, we hand over the full codebase and a complete data export.
One panel for everything across CADMC.
The ops panel at ops.digitaladvocateph.com is your view across all publications. Pageviews, unique visitors, top content, audience split, and a daily digest that flags traffic milestones automatically. When Inspirasyon launches, it joins the same panel under the same login.
Found on Google. Cited in AI.
Google is still where most news discovery happens. Site speed, clean markup, and permanent URLs all affect how articles rank, and the new platform is built with all of this from day one.
AI tools like ChatGPT, Perplexity, and Google AI Overviews answer news queries directly. When someone asks "What happened with Tropical Depression Ada?" the AI pulls from sources it can read clearly. Every article on the new platform ships with the structured metadata these tools use to identify and cite a source: title, author, date, and a URL that doesn't break. The current platform has none of this, so the desk builds it into every article published.
Tropical Depression Ada made landfall in the Philippines on January 14, 2026, bringing strong winds, heavy rainfall, and rough seas to several provinces 1. PAGASA issued warnings for possible flash floods and landslides as the system tracked northeast through the archipelago 2. Residents in low-lying and coastal areas were urged to evacuate ahead of the storm's passage 1 3.
This applies to every article, not just major stories. Over time, consistent citation in AI answers builds Advocates OMI's presence as a named Philippine news source, which compounds in both AI and traditional search.
We're building digitaladvocateph.com too.
Every publication needs an umbrella. The CADMC hub at digitaladvocateph.com puts all your media properties in one place: what they cover, where to find them, who runs them. It's already on the same infrastructure, so there's no separate quote.
built to last.
Here's what it costs.
Four weeks from kickoff to live site.
| Week 1 | Migration runs. All Airtable articles and images move to the new database. Every article verified before anything goes live. |
| Week 2–3 | New design built and reviewed on a staging domain. You and your team see it and approve it before the switch. Desk goes live for editors so publishing continues uninterrupted. |
| Week 4 | DNS cutover. advocatesomi.com points to the new platform. The current site stays live in parallel until you confirm everything looks right. |
| After launch | Retainer begins. Ops panel live. Airtable subscription can be cancelled. Add more publications or business sites to the platform whenever ready. |
Fill in your name below to move forward.
The bar at the bottom takes your name and email, no payment yet. We send a formal service agreement for your review. Once that's signed, we send the payment link and lock in a start date. If you want to discuss the quarterly payment setup or anything in this proposal first, message or call +63 917 623 1055.
This proposal is valid until June 7, 2026. The pricing and scope described here apply to agreements signed before that date. After June 7, we'll need to review availability and confirm whether the same terms still apply.